Press release

For Immediate Release

Text HOUSE (46873)

Find more than 77 million real estate values via text message with new free service

Denver, CO (March 29, 2007) — A Denver-based company announced today the beta release in the next step in real estate revolution — cell phone text messaging.

HouseFront is a patent pending mobile service allowing people to receive free, accurate property values and information on more than 77 million homes in the U.S., whether listed for sale or not, via mobile phone and text messaging.

As buyers, sellers and voyeurs flock to the Web for home market values, HouseFront founder James Eberhard figured he could go one step further.

“The power of the Internet is one thing,” notes Eberhard. “But HouseFront gives the user access to housing information while they stand in front of a home, using technology that nearly every American has in their hand. No one else is providing this kind of data via text messaging.”

Through mobile technology and a highly sophisticated proprietary data system, HouseFront users can access information about homes and neighborhoods almost instantly from anywhere. Whether driving through a desirable neighborhood, or standing in front of their dream home, the user simply types in the property address to their cell phone, sends to the common short code 46873 (which spells out “HOUSE”) and HouseFront will send a response that includes the home’s estimated value and characteristics including the number of bedrooms and bathrooms, total square footage, last sold date and neighborhood sales trends. The service is free, although standard text messaging rates apply.

For serious house hunters, the service also includes an interface between the user’s cell phone and an online database at www.HouseFront.com. All properties sent to HOUSE while on the road are then saved in a password-protected database and logged in a personal folder that can be viewed at any time by entering their mobile phone number at www.HouseFront.com.

“The mobile phone is now the access point by which people get information,” notes Eberhard. “The quicker and more directly we can access information, the more informed we are as consumers. HouseFront provides immediate, accurate mobile data.”

Of the 230 million cell phones subscribed in the U.S., 95 percent are capable of text messaging. Last year alone, text message usage skyrocketed 92 percent, with 18.7 billion messages sent in the month of December, 2006.

The service uses patent pending technology that harnesses data from Multiple Listing Services (MLS) and unique neighborhood clustering to systematically improve the depth and accuracy of residential real estate intelligence. While the data is in its beta version, Eberhard anticipates future user options. The next development is the release of short code 22727, which spells CASAS, and will be a Spanish user interface of HouseFront’s text message and online services.

Eberhard, who founded HouseFront in late 2006, is a pioneer in the emerging mobile space. The 28-year old entrepreneur founded 9Squared in 2001, one of the first providers of downloadable ringtones. In 2004, he sold the company for $40 million to UK-based Monstermob Group PLC, a publicly traded company with reach in 19 countries. He subsequently created HouseFront to tap into the possibilities of text message technology.

About HouseFront
HouseFront is a privately-held company founded in 2006 and based in Denver, CO. The real estate information services company uses the newest patent pending technology and consistently accurate housing data to allow for instant and mobile access to property information across the U.S. For more information, please visit www.HouseFront.com or send a text message to 46873 (HOUSE) with a residential property address.

Media Contacts:
Tracy Aiello or Katie Wilson
JohnstonWells Public Relations
303-623-3366
taiello@johnstonwells.com

Denver Real Estate

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One Response to “Press release”

  1. Paul Bailey Says:

    I’d like to meet to see if we may be able to assist you with data or web mapping tools to help enhance your site selection and presentation.

    Paul Bailey
    ESRI
    One International Court
    Broomfield, Colorado 80021-3200 USA
    (303) 449 7779 x8244 office
    (303) 250 9371 mobile
    (630) 566 3774 e-fax
    pbailey@esri.com

    For information on ESRI software and services: http://www.esri.com

    For ESRI software support: http://support.esri.com

    For ESRI customer care: http://customers.esri.com


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