Mobile Real Estate Search
By: Chris Brubaker
Wifi, WiMax, Bluetooth, GSM, our world is becoming ever increasingly wireless. At the end of 2007, experts estimated there were 3 Billion people with mobile phones, and predicted by 2009 that number would reach 4 Billion. Being wireless and having access to information on the go is becoming easier and more essential than ever.
One growing sector of wireless is mobile search, quickly becoming an important tool. Nielsen reports that in the third quarter of 2007 the US had 46 million people using search functionality on their mobile phone. The two most popular search methods include voice (dialing 411) closely followed by SMS (text message searching).
With 80% of consumers starting their home search online, it is important to note that homebuyers are also engaging offline. 100% of consumers go out into their market at some point to look at individual homes or particular neighborhoods. Getting in front of consumers who are out and about is invaluable. Mobile search offers real estate professionals the means to stay top of mind with consumers while they are out house hunting.
HouseFront has been offering consumers one of the only mobile real estate search services via text message (text any address to ‘HOUSE’ or 46873) since early 2007. By the end of that year, HouseAds was launched, offering real estate professionals access to mobile advertising and the ability to get in front of consumers via mobile real estate search. For more information on this growing market segment check out HouseAds.
Denver Real Estate
August 24th, 2008 at 11:10 am
Good post! Although wireless, text, and mobile search is available and being utilized by some of the most forward thinking real estate agents in the country, it is still not fully embraced by the public. Smaller pockets of the country are more comfortable and thereby utilizing this technology to their advantage. I sell real estate in Cedar Rapids, IA. I have used Cell Signs, text messageing, and 1800 numbers for a few years now and it has not produced very good results thus far. Maybe I’m ahead of the “learning curve” and it will become more popular.
August 21st, 2008 at 8:43 pm
MESA Group Vietnam was founded in 1996 as a Vietnamese distribution company. Now Mesa Vietnam expanded their operations into telecommunication equipment and services, media, food & beverages, real estate investment and development, financing and energy.
http://www.mesa-groups.com